The most important job of a business owner is making decisions that grow your business. Thus, it is critical to make time to think and create a strategy to grow the business online. So, here are some steps to grow your business online by creating time to think and plan:

1. Identifying who your audience are: 
2. Figuring out where they are and what you could do to appear in front of them
3. Putting out content that talks to them
4. Lead everything back to one place
5. One important CTA
6. Growth mindset
7. Hiring Mentality
8. Creating a team to take care of the leads and calls

Identifying who your audience are: 

The most important part of the thinking process is knowing who you want to serve and why. And to do that, you must identify your business’s core values. Such as the impact you want to make as a business, how you want to serve your customers, and how you want to achieve your business goal. 

Figuring out where they are and what you could do to appear in front of them

Once you have a clear idea of whom you want to serve, the next thing is to figure out how you want to reach that audience. And this is where researching your customer’s behaviour comes in. Are they online to learn, for motivation, inspiration, or socialise? And you’ll also need to figure out which platform they do all this? When you have identified where to focus your efforts online, you can focus on actual growth. 

Putting out content that talks to them

Everything from the content you put out there to the customer touch-points you create must be well thought out. The content you put out there must speak your customer’s language. Your content needs to address your customers’ online habits, such as how they use social media, what information they seek, and whether they are going online for motivation or inspiration. And it’s there that you establish yourself as the go-to media for your target audience. 

Lead everything back to one place

Your business needs to be able to funnel all these leads to one place, your website. Although you can get leads from many sources, it gets tricky to address all these leads. So, having a good website where they can learn more about you is critical to growing your business online. And on your website, they’ll also see what other products or services you sell are essential.

One important CTA

There should be one Call To Action button on your website that drives people to take action. Getting them to make a decision is vital in growing your business. So having a simple two to three words, CTA is critical.

Growth mindset

Every business owner needs to have a growth mindset. To grow your business online by creating time to think and plan, you must keep an eye on the latest trends in the market. The world is ever-changing, so make sure to have an open mind to make changes in your plan with time flow.

Hiring Mentality

You probably already have this skill if you have hired people before. Always remember that you are running a business. And hence you cannot do everything yourself. Create a list of tasks you need to complete to reach your goal. So find people to do time taking work for you. Most large firms have a list of trusted vendors that they keep a good relationship with to support their growth.

Team to take care of the leads and calls

Having a team is optional at the beginning of a business. But as you move forward, you’ll see that a team of people who engage with your leads and qualify them is necessary. Because as time goes on, it’ll only get challenging to manage the leads coming your way.

 Listen to these videos by Donald Miller and Simon Sinek where they explain more on strategizing, communicating to your audience and finding you why.